This group consists of households that are often multigenerational and built around married couples with or without children. There is a significant presence of population born outside of the United States. Neighborhoods tend to be located in and around urban centers. Residents spend a substantial portion of their income on rent or home ownership, and they frequently use public transportation for commuting, running errands, and dining out.
Esri provides the following segments in LifeMode group F. Click a tab to learn more about each segment.
Segment F1 - High Rise Renters
Found mainly in the Northeast, these neighborhoods are among the highest in population density and are located in the urban centers of major hubs, such as New York City. These residents are typically young, and households include a mix of single-person households, married couples, and nontraditional households. Multigenerational and female-led, single-parent households are also common. Many residents were born outside the United States, and this population has higher rates of linguistic isolation. Household incomes are often in the lower tier, supplemented by social security or public assistance. Employment is commonly in administrative support roles or service professions such as health-care support, building maintenance, restaurant trades, personal care, and security-related jobs. Neighborhoods offer accessible public transportation and car ownership is typically low, but commute times can be quite long and cross county borders. Most residents are renters living in high-rise apartments built around the 1950s or earlier. While rents are lower than the national average, they still represent a significant portion of residents' budgets.
Key statistics
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Median age: 35.9
Average household size: 2.56
Predominant household structure (Census 2020): Singles living alone; married couples; singles with relatives
Median household income: $39,531
Median net worth: $12,573
Percentage of individuals with completion of a bachelor's degree or higher: 19.8%
Housing and employment
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Lifestyle patterns
These residents rely on public transportation, laundromats, and convenience stores, and food delivery services are popular.
Many residents are primary caregivers to elderly family members, and they often send what money they can afford to support family members abroad.
Mobile devices play a significant role in providing entertainment and information. While cell phones are ubiquitous, landlines remain in use.
They share a passion for music, gaming, and television, and consistently listen to the radio both at home and while commuting or on the go.
Segment F2 - Family Extensions
These neighborhoods are typically found in large, densely populated metro areas, particularly on the West Coast. This segment is characterized by large, young families, often in multigenerational households. Many residents were born outside the United States, and rates of linguistic isolation are high. Educational attainment levels for this segment are somewhat evenly distributed: two thirds of residents have high-school diplomas, with just over half of these having also attended college or obtained a college degree; the final third did not complete high school. Household incomes are typically in the lower or middle tier, often supplemented by social security or public assistance. Employment is spread across industries such as construction, accommodations and food services, health care, manufacturing, and transportation. Housing costs are high due to elevated property values and rent prices, and vacancy rates are low. Almost half of the housing stock are single-family detached or attached homes, while the rest are multiunit buildings. Most residents rent their homes. Commute times are relatively long and residents typically use their own vehicles for daily commutes, although a higher-than-average number use public transportation or carpools.
Key statistics
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Median age: 32.9
Average household size: 3.46
Predominant household structure (Census 2020): Married couples; singles with relatives; singles living alone
Median household income: $72,179
Median net worth: $68,465
Percentage of individuals with completion of a bachelor's degree or higher: 15.9%
Housing and employment
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Lifestyle patterns
These residents tend to shop at local stores, discount merchandise stores, and wholesale clubs looking for the best bargains.
They often go to movie theaters and theme parks for entertainment.
Social media is used for chatting and connecting with family and friends, and mobile phones are the primary mode for accessing news and entertainment.
Many residents maintain strong ties to family living abroad, often connecting through calls and messaging when not traveling for in-person visits.
Segment F3 - Downtown Melting Pot
These communities tend to be located in the most densely populated urban centers of metropolitan cities, particularly New York City in the Mid-Atlantic and cities on the Pacific coast. Households are often multigenerational and composed of close-knit married-couple families with or without children. Nearly half of this segment were born outside the U.S., and nearly one-third speaks a language other than English as their first language. Household incomes are typically in the lower or middle tier, sometimes supplemented with social security or public assistance. Most of these residents have a high-school diploma and approximately half have some college education or a bachelor's degree or higher. Employment is in a variety of professional fields and service jobs such as food, personal care, sales, and administration. The vast majority of households rent their homes in competitive, low-vacancy neighborhoods. For renters, housing costs often exceed 35 percent or more of household income, while the cost of purchasing a home is more than twice the national median. Commute times are lengthy, and more than a third of the population relies on public transportation to get to work, with households owning at most one car or—more typically—none at all.
Key statistics
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Median age: 38.3
Average household size: 2.96
Predominant household structure (Census 2020): Married couples; singles living alone
Median household income: $74,459
Median net worth: $87,337
Percentage of individuals with completion of a bachelor's degree or higher: 32.6%
Housing and employment
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Lifestyle patterns
These residents regularly shop at discount department stores, warehouse clubs, and large wholesale retailers for all types of consumables, including groceries. Fresh ingredients are indispensable in their home-cooked meals.
They frequent fast-food restaurants, and many use food delivery services rather than dining out.
Popular entertainment includes video games and movies, with leisure activities often taking place on computers and cell phones.
Residents tend to travel abroad to visit family members.
Segment F4 - City Strivers
These neighborhoods are among the most densely populated, often located in and around urban centers and the suburbs of major metropolises such as New York, Boston, Washington, D.C., and Chicago. This population is relatively youthful with many residents born outside the United States. Households are a blend of families, married couples, single parents with younger or adult children, and single people living alone. A sizable proportion of these households are multigenerational. Household incomes are typically in the middle tier, sometimes supplemented with social security or public assistance. Roughly half of residents have some college education or a bachelor's degree or higher. Employment is in a variety of professional and service jobs, including office administration, health care, transportation, and social or protective services. The vast majority of these residents rent their homes, due to the very high property values in these neighborhoods (more than twice the U.S. median). Similarly, housing costs often exceed 35 percent or more of the household's income. Commute times for a quarter of this population may exceed an hour, as many residents work outside of their county. Public transportation is used widely, and more than a third of these households do not own a vehicle.
Key statistics
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Median age: 38.8
Average household size: 2.75
Predominant household structure (Census 2020): Married couples; singles living alone; singles with relatives
Median household income: $80,570
Median net worth: $136,190
Percentage of individuals with completion of a bachelor's degree or higher: 30.3%
Housing and employment
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Lifestyle patterns
Residents tend to shop at both high-end and warehouse stores, with a strong inclination toward athletic apparel.
Personal care services are a priority.
Enthusiastic media consumers, individuals often listen to radio formats and television channels that cater to diverse audiences; they use ride-sharing services and digital payment platforms extensively.
They follow sports, especially basketball and soccer.
Segment F5 - Uptown Lights
Located in both dense urban areas and suburbs of major metropolitan regions on both U.S. coasts, particularly in California, New York, New Jersey, and Washington, D.C., these neighborhoods are characterized by a vibrant urban lifestyle. Households are a mix of married couples, singles, and families, some with older children, and often enriched by multigenerational or extended family members in the household who were born outside the United States. Most adults have attended college or earned a degree. Household incomes are primarily in the middle tier, often benefitting from two or more incomes. Employment is in an array of professional and service occupations, and some residents are self-employed. Approximately half of all homes are rented. The housing stock is a blend of single-family detached homes, townhomes, or multiunit structures, with most residences constructed before the 1990s and a significant portion before 1970. Most commuters own a car, and daily commutes are typically 30 minutes or more.
Key statistics
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Median age: 38.8
Average household size: 2.72
Predominant household structure (Census 2020): Married couples; singles living alone
Median household income: $106,677
Median net worth: $281,432
Percentage of individuals with completion of a bachelor's degree or higher: 41.4%
Housing and employment
Data vintage is Esri 2026 for all characteristics, except where otherwise noted.
Lifestyle patterns
These residents frequently dine out or order from food delivery services.
Consumers tend to opt for organic products and dairy alternatives. They tend to travel both domestically and internationally.
Individuals are tech-savvy and active on social media.
Recycling is a routine practice.