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Promote and publicize

Once you have published an ArcGIS StoryMaps item, the next steps are to promote and publicize it. There are different promotion options available depending on how the content is shared.

Published content items shared with everyone have a Share menu in the header that you and others can use to copy shareable links, share items directly to social media sites, or copy code snippets to embed the item in a web page.

Note:

If you want to discourage others from sharing your content items, you can hide the Share menu in the item settings, but this will not prevent others from sharing your public content using its link.

If you are using ArcGIS Enterprise, an administrator must enable the ArcGIS StoryMaps item Share menu for the portal in the organization settings. Once enabled for the portal, the Share menu can be hidden for any individual item in its settings.

Web search

When an ArcGIS StoryMaps content item is shared with everyone, web search engines (such as Google, Microsoft Bing, and others) can find and promote your work. Your content will be indexed and appear in search results, when applicable. For information about optimizing your content's discoverability, review search engine documentation such as Google's Search Engine Optimization (SEO) Starter Guide.

License:

If you have a subscription account and do not want your content to appear in web search results, you can opt out of this service when publishing.

Content items created using public accounts are not indexed by search engines and never appear in web searches.

Anyone can also find your publicly shared ArcGIS StoryMaps items through a search on the ArcGIS Online website.

Copy an item link

Anyone can copy the URL of an ArcGIS StoryMaps item from the browser's address bar to share it.

Copy a link to an item

Use the following steps to copy a shareable link to an ArcGIS StoryMaps item:

  1. View the published item you want to share.

  2. In the header, click Share button.

  3. On the Share tab, click Copy link button to copy a link to the item.

  4. Click Done or Cancel to close the Share window.

A link to the ArcGIS StoryMaps item is copied to your clipboard.

Copy a story section link

Anyone with access to a story can copy a link to a story section heading and share it with others so they can jump directly to that section.

Copy a link to a story heading

Use the following steps to copy a link to a story heading:

  1. View the published story.

  2. Hover over a heading.

  3. Click the Copy section link button.

A link to the story section is copied to your clipboard.

Copy a briefing slide link

Anyone with access to a briefing can copy a link to a briefing slide and share it with others so they can jump directly to that slide.

Use the following steps to copy a link to a briefing slide:

  1. View the published briefing.

  2. Browse to the slide you want to link to.

  3. In the header, click the Share button.

  4. On the Share tab, click the Copy link to current slide button.

A link to the briefing slide section is copied to your clipboard.

Post to social media

Published content items shared with everyone have a Share menu in the header that you and others can use to share content directly to Facebook, X (formerly Twitter), and LinkedIn.

Use the following steps to share content on a social media site:

  1. View the published item you want to share.

  2. In the header, click the More actions button.

  3. Select Share.

  4. On the Share tab, click the button corresponding to the social platform you want to share to.

  5. Sign in, if prompted, and complete the process of posting the content.

Tip:

Content shared on social media is often represented using a card with an image and summary information. The details shown on this card can be customized when publishing.

Embed in a website

For information about embedding ArcGIS StoryMaps items in websites or blogs, see Embed in a website.

Promote items shared to your organization

Published content items shared to your organization are only available to other members of your ArcGIS organization. If you provide someone with an item shared only to your organization, they will be required to sign in with their ArcGIS account to see it. Content shared to your organization will not appear in web search results, cannot be embedded in websites, and cannot be effectively shared on social media sites.

Members of your organization can find your published content on the My organization tab on the ArcGIS StoryMaps content page.

Promote items shared to groups

Published content items shared to groups are only available to members of the group. If you provide someone with an item shared only to a group, they will be required to sign in with their ArcGIS account to see it. Content shared to groups will not appear in web search results, cannot be embedded in websites, and cannot be effectively shared on social media sites.

Group members can find content shared to groups on the My groups tab on the ArcGIS StoryMaps content page.

Caution:

If an administrator has established a partnered collaboration with another organization, groups you belong to may contain members from the partner organization.

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